Klaviyo price by list size
1,000 profiles$30
10,000 profiles$150
30,000 profiles$500
Messaro, any list sizeflat$19
Unlimited contacts on every plan
Klaviyo: Plans are tiered by active profiles, so a growing list costs more.
Ditch the Klaviyo tax
30,000 contacts emailed cost $500 a month on Klaviyo and $53.99 on Messaro.
Select number of contacts to find out your monthly saving
Assuming you send one email/month to all your contacts
Klaviyo
$500
Messaro
$53.99
$
Save
$446.01
That is $5,352.12 back every year.
Send one email/month to:
Messaro
Klaviyo
500 contacts/active profiles
$0
$20
1,000 contacts/active profiles
$19
$30
5,000 contacts/active profiles
$19
$100
10,000 contacts/active profiles
$34.98
$150
30,000 contacts/active profiles
$53.99
$500
50,000 contacts/active profiles
$83.99
$720
100,000 contacts/active profiles
$138.99
$1,380
Trusted by growing brands
Feature comparison
What you actually get for the price
| Feature | Messaro | Klaviyo |
|---|---|---|
| Price grows with your listKey | ||
| Unlimited contacts on every planKey | 250 on Free | |
| Advanced AI email builderAdvanced email builder (AI + drag and drop)Key | Basic AI drafts | |
| AI campaign and SMS drafting | Limited | |
| SMS included in the entry plan | 500 / mo | Separate mobile plan |
| US toll-free SMS rate | $0.0108 all-in | Shown in account |
| Unused SMS credits roll over | ||
| Automation flows | ||
| Entry paid plan | $19/mo | $20/mo |
Migrate me for free
We do the migration for you. No cost, no obligation.
Advanced email builderEmails that look like a design team built them.
Describe it in one sentence. Copilot designs it in your brand.
Edit by chatDrag and dropAI imagesHTML
Real emails built by Messaro Copilot
What you get
Included in $19, extra on Klaviyo
Four things that come with the Starter plan, and how Klaviyo handles each one today.
Monthly invoice
Klaviyo Email, 30,000$500
Klaviyo SMS plansecond billBilled on top
Messaro, one planall channels$19
One plan, every channel
Klaviyo: Email and SMS are separate subscriptions, so texting adds a second bill.
Price per SMS
Klaviyo, United Statesnot publishedShown in account
Klaviyo, Canadanot publishedShown in account
Messaro, published ratecarrier fees in$0.0108
An SMS rate you can check first
Klaviyo: The rate varies by region and number type, and is only shown inside your account.
1,240 credits left at the end of the cycle
Credits you paid for1,240
Klaviyo keepsreset monthly0
Messaro keepsno expiry1,240
Credits that never expire
Klaviyo: Whatever you did not send in the period does not carry into the next one.
Why teams switch
Three reasons the move sticks
Paying for sends instead of profiles is the headline. Included SMS and a free migration handled by our team are what make it hold up.
Unlimited
contacts
Pay for sends, not profiles
Unlimited contacts on every plan, including Free. No tier jump when profiles go active. You only pay for what you send.
500
included
SMS included from day one
Starter includes 500 credits. Top-ups are $0.0108 each, with carrier fees in the rate.
Free
migration
We move you for free
Our team handles your whole migration before you cancel anything. Lists, templates and automations included.
“Our first SMS campaign generated nearly $2M in potential cabin sales and booked more than 100 meetings in the first month.”
$2M
potential sales
844
responses
14.85%
click rate
Villa Vie Residences
The world's first affordable residential cruise ship. Members live aboard full time, sailing to a new destination every few weeks.
Switching
Three steps off Klaviyo
No rebuild weekend for you. We migrate you for free: we map your current setup, move everything across, and rebuild what needs rebuilding.
1
We review your Klaviyo setup
Lists, flows, templates and channels.
2
We plan your free migration
We map what moves directly, what we rebuild for you, and what stays behind.
3
We move you over, free
Our team migrates your lists, templates and automations for you. You just approve the result.
A personal invitation
“If your current setup is starting to feel expensive or restrictive, I'd be happy to look at it with you. We'll show you what Messaro would cost, then migrate you over for free if it makes sense. No sales pressure.”
Alexander Ovesen
CTO & Founder, Messaro
What you get back
A free migration handled by our team, start to finish
Clear pricing for your volume and channel mix
A reply from a real person within one business day
Free migration
We migrate you for free
Share the basics about your Klaviyo setup. Our team will handle the move to Messaro for you, free of charge.
FAQ
Questions before we move you
Messaro publishes one US SMS rate of $0.0108 with carrier fees included. Klaviyo says its rate varies by mobile plan, region and number type and is shown inside the account. Using a Klaviyo rate of $0.008, its SMS unit price is lower. Messaro is still much cheaper for the combined bill at 30,000 contacts: one email a month to all of them is $53.99 on Messaro (Starter plus a 25,000 email add-on) against $500 on Klaviyo Email.
See your own Klaviyo numbers
Send us your current plan and volume. We will come back with the real comparison, then migrate you for free if you want to move.